“Seventeen percent of this city has never touched anything we do.”
Your reports count who showed up.
MyCity finds who never did, and gets them there.
Every system in this space reports attendance. That is the easy half. The people you need are the ones who never appear in the report. MyCity finds them, tells you why they stayed away, and does something about it.
Compare who takes part with who lives in the city, by neighborhood, age and language, and name the group that is missing.
One question, asked inline to that segment only: time, cost, language, distance, or simply never having heard.
Programs built for them, sent on the channel they actually open, with partners like churches, schools and clinics sharing the same calendar.
The gap is a number. Watch it shrink, program by program, month by month.
Publish, register and check in every city event, from one calendar to every channel.
Courses, classes and cohorts with seats, waitlists, fees and completion.
Residents book time with city services, clinics and staff.
One question, asked inline, to the residents whose answer changes the decision.
A card and front door for one group: seniors, families, employees, newcomers.
Residents choose what to hear about, and can answer back. Two way, in their language.
Community leaders who run activities and bring their neighbors in.
City and local jobs, posted where residents already are.
Giving to local causes, straight from the app.
See this challenge for your own city.
Not a better report. A smaller gap.
Request your City DNA and see which of these challenges matter most in your city.